Bling! Bling! Bling!

Episode 018 of The BIG Idea Podcast by InkSoft is now live! Remember to subscribe and download on iTunes to get all the episodes as they are released. And leave a comment and rating to help us deliver the content you are looking for!

This week we are joined by husband and wife team Lee and Andrew Sequeira from Sparkle-Plenty.

They have been “blinging” great things to life for 17 years. They run a business dedicated to the crystal and rhinestone decorated apparel world, and have served clients including Ritz-Carlton, NASA, the Dallas Cowboy Cheerleaders, the Today Show, and more. Their motto is “we love to make people sparkle.”

In this episode, you’ll learn about:

  • What is involved in the business of bling
  • How rhinestone art is created
  • The process of converting the art to transfers
  • Quality control and addressing the misconceptions about long term durability
  • How to offer bling to your customers
  • How to use rhinestone decoration as another marketing tool for your business
  • Running a business with your spouse

Hope this adds some sparkle to your day!

Want a little more help with your InkSoft account? You can always contact the Support Squad directly at or 1-800-410-3048 (Option #1) for support.

If you’re not a part of #TeamInkSoft yet, you should be! If you are looking to improve and grow your business you should check out our Online Stores Platform and set up a personal tour today!