Interested in taking your apparel decorating business to the next level?

Look no further.

The Big Idea, an InkSoft podcast hosted by Marshall Atkinson, is back with its second episode.

Want to be more profitable? You’re in the right spot! Trying to gain that extra knowledge to rise above the competition? We’ve got you covered! Learn directly from the people who are making it happen. We’re sharing stories from successful shop owners, industry experts, and decorating specialists every 2nd and 4th Thursday of each month.

In case you missed it, don’t forget to check out the premiere episode on creative marketing with Tom Rauen.

Screen Room Secrets

The only way to truly learn about the inner workings of shops is to be inside of them. And Alan Howe of SAATI has seen a lot of them. Over his 30 years of experience in the industry, Alan has held positions at Jay Products and Easiway Systems, and currently is a Technical Sales Representative at the SAATI Chemical Division of SAATI Americas.

This week, Marshall sits down with Alan to discuss some of the most pressing issues facing shops today, and tools for combating them.

In this episode you’ll learn:

  • Why understanding the fundamentals of screen printing is critical for shop growth
  • How standardizing work flow, no matter the task, can eliminate many major printing problems
  • Why you shouldn’t underestimate the need for a well maintained screen room
  • How to continually stay innovative as a shop, along with some of Alan’s favorite new technologies

Not part of #TeamInkSoft yet? Looking to improve sales for your business. Check out our Online Stores Platform and set up a personal tour today!