InkSoft and American Apparel have collaborated to create product catalog integration in InkSoft. InkSoft users can quickly add American Apparel products to their InkSoft webstore(s).
American Apparel offers premium fashionable apparel products that are made in downtown LA. The American Apparel factory is the largest sewing facility in North America.
Offering American Apparel products as part of your product mix has major benefits including:
- Cater to prospective customers who are seeking the American Apparel brand — which is well established and recognizable.
- Appeal to those prospects who are seeking premium fashionable products.
- Create a value perspective. Allowing customers to compare economy product pricing to premium product pricing helps to establish value bracketing.
- Valuable as part of product curation. See our marketing tip on curated products.
Learn how to add American Apparel products to your InkSoft webstore(s) by following this step-by-step guide.
InkSoft had the pleasure of visiting the American Apparel factory in LA.
