VIDEO RECORDING BELOW.
Promotions and special savings opportunities are critical for both online and offline businesses. This is especially true in today’s economy where consumers have more sensitivities towards spending. Having a basic understanding of the ‘shopping brain’ and pricing strategies will help you in designing and deploying a winning promotional strategy.
Remember: Shopping is an attention game. Consumers are looking for cues for what is ‘worth’ buying. Establishing a sense of worth and bargain is a primary goal as a marketer.
Don’t forget to download the banner template used in the training. Download at the InkSoft User Community located here.